BRILLIANTLY BRAVE
Brilliantly Brave is a pioneering greeting card publisher with a unique blend of artistry and social impact. Founded in 2024 by mental health professional Jean Pryde and designer Stuart Cox, this innovative brand is on a mission to transform well-wishes into wellbeing.
At the heart of Brilliantly Brave’s ethos is a commitment to mental health support. Every beautifully designed card not only uplifts the recipient but also funds vital mental health initiatives in local communities. This dual impact model has quickly garnered attention, with the brand being shortlisted for six prestigious Henries Awards in its debut year, including reaching the final six in the hotly contested “Best Contemporary Trend” category.
The company’s card collections, including “Benevolent Blooms”, “Gratitude Galore”, “Positive Posies”, and “Woolly Wisdom”, showcase a diverse range of styles united by their focus on emotional wellbeing. Each card is thoughtfully crafted to spark meaningful conversations and provide genuine support, reflecting the founders’ expertise in both mental health and creative design.
Brilliantly Brave’s innovative approach extends beyond their products. The business reinvests 100% of its profits into providing free mental health training, counselling, and peer support in their local community of Moray, Scotland. This unique business model has already made a significant impact, funding hundreds of hours of free counselling sessions and mental health first aid training.
With their fresh, purpose-driven approach to greeting cards, Brilliantly Brave is attracting attention from conscious consumers and retailers alike. The brand has been featured in leading industry publications and has even caught the eye of royalty, with co-founder Jean Pryde discussing the initiative with HRH The Princess Royal.
As Brilliantly Brave continues to grow, they remain committed to their core mission: creating products that connect hearts, support minds, and strengthen communities. Join them in their journey to make every card a catalyst for positive change.
Official Instagram Account: @brilliantly.brave
Official Facebook Account: @brilliantlybrave
For more information say hello@thisisiris.co.uk
